Reduce Your SEO Costs and Improve Your Profits - Guaranteed
After 6 months we aim to have you on the first page of Google Search.
If you are serious about improving your SEO - then contact the specialists in Bulgaria today to discuss our SEO Refund policy if we do not deliver the agreed results
Not Having Success With Your SEO in Bulgaria?
Most of our clients come to us because they have a website that needs more traffic.
There are different ways to generate traffic, but the most common include search engine optimization, link building, SEO copywriting and editing, and pay per click services. While pay-per-click advertising can be effective in the short term, it can be expensive in the long term for some business owners.
Many businesses are not having success with their Google SEO Bulgaria whether:
- They are managing their accounts themselves
- Using a digital marketing agency
SEO is a complicated and time-consuming business. There are many things to consider and the rules are frequently changing.
- Maybe you do not have the time or resources to do this management yourselves?
- Is the relationship with your current digital marketing agency becoming stale and you need new ideas to re-invigorate your SEO Results?
- Are you new to SEO and need some expert help?
Speak With The Google SEO Agency In Bulgaria With A Money Back Guarantee.
Search Engine Optimization (SEO) in Bulgaria
Search engine optimization (SEO) in Bulgaria is the process of increasing a website’s ranking in the search engine results. Creating a site that is easily accessible to users and search engines adds credibility and value to your business ensures that you are amongst the top positions in the search results pages (SERPs) for the products and services you offer.
The most frequently asked questions at the beginning are:
- How much should you invest in SEO?
- What Does Our SEO Audit Include?
Do you need Local SEO optimization in Sofia?
SEO is an integral part of local marketing, as site extensions, localized keywords, and content lead to better brand and site recognition for people in your area.
Focusing on measurable growth and results, Optimized leverages SEO expertise to create a strategy that can bring your business to the fore in your region and help you build long-term success.
SEO Optimization Cost
Why Use SEO Optimization in Bulgaria?
If you want to be at the top of the first page of the search engine results in Bulgaria from your products and services then you need search engine optimization (SEO).
Google, like the other search engines, wants you to optimize your website in such a way that they know what each page is about.
This in turn helps search engines return relevant results for the search terms used in the search.
Websites that are better optimized are more likely to reach position # 1 in the search results.
As an SEO company, our goal is to help you get as close as possible to position # 1 in Google search.
We do this by keeping up to date with the changes to the search engine algorithms and implementing effective and proven SEO strategies that are friendly to Google.
A website is just the first step to a successful internet marketing strategy. The different demographic characteristics of the market, niches, product types, marketing styles, business models and other criteria require an individual strategy for each website SEO.
Optimized Web Bulgaria offers a comprehensive SEO plan for all businesses that want to rank in the search engines.
To use the full potential of your web site, it must be able to be found online.
Our answer to the cost of search engine optimization in Bulgaria is that it differs for each type of business.
We have guideline plans which are detailed below but we will create a unique strategy for your business to deliver the results that your business needs.
Transparent Pricing Model
We have a completely transparent pricing model and we offer the following pricing models:
- Hourly rate
- Value- or Performance-based
In our meetings and our proposal we will state clearly which pricing model we are using.
Client-Tailored Strategy Proposal
Each proposal that we create is tailored to your business, we target a specific problem, and provide a strategy that will help you achieve your business targets.
Clear Description of Working Processes
We will be clear our working process before and all the way through our working relationship with you.
- Timeframe – how long each task is going to take
- Input – what is needed from each side including login details
- What is the definition of ‘complete’
Guaranteed SEO Results Bulgaria
No SEO company can guarantee you first page ranking on Google, but we are so convinced by the quality of our service that we will refund your payments if we do not succeed.
At Optimized Marketing, our SEO services are guaranteed to increase your search engine results and website traffic. This will lead to a positive return on your investment.
Our experience has allowed us to develop a methodology that will guarantee improved or first page search engine ranking on Google for your targeted keywords or your money back.
The exact number of keywords depends on your SEO plan, but every plan includes guaranteed search engine placement, or we will refund your SEO campaign investment if we don’t reach the targets set.
Our guarantee is spilt into two parts:
- Improvement of SEO results after 3 months
- First page ranking after 6 months
In either case, we will refund three months of our SEO service if we do not succeed
This provides you with s a low-risk investment for you that will yield a high return on investment
Our guaranteed SEO shows our confidence to deliver the results you need.
Search Engine Optimization Strategy
You need an SEO strategy (search engine optimization strategy) to improve your online presence. There is jut no point in adding bits of content here and there to expect good results in today’s competitive market.
Consumers research the services and products they require through search engines, like Google, before making a purchase.
To increase organic rankings (this does not include the PPC results), we analyze your business, compare how it is positioned in the local industry, and what see what needs to be done to increase its search engine visibility and generate more traffic to your website.
We thoroughly review all aspects of your online presence. We analyze comprehensively with our search engine optimization tools, customizing to your specific needs and priorities, while monitoring the ever-changing traffic and search status.
For a good online presence, you must be ranked in the top 10 search engine results fro the keywords that are being used to locate your products and services.
Our team of experts have many years experience in designing the perfect SEO strategy to position your business on the Google search results.
SEO Plans Cost - These are sample plans as all businesses different
Technical SEOOne off analysis and repair tasks
Keyword Analysis and Competition Analysis
Register site on Google Search Consoletools and major webmaster sites
Installation and configuration of necessary optimization plugins
Create sitemap.xml, sitemap.html, htaccess and robots.txt files
Optimization and compression of JS, HTML and CSS code
URL optimization, titles, meta descriptions, and meta keywords. (upto 20 pages)
Website load speed optimization
Geolocation and Google My Business Setup
Search Engine Optimization in Bulgarian, English or Spanish
Work completion report
Initial SEOCreate cornerstone content
Creating and publishing pages for products and services
Search Engine Optimization of new content
Submit SEO optimized text for client approval
Install and Configure Yoast Premium
SEO pages can be written inBulgarian, English and Spanish
Report on work performed
Ongoing SEOMonthly SEO Activity
Control and indexing and duplicate content. 404 and 301 errors and redirects
Create and publish 4 articles per month on blog / news
Search Engine Optimization of new content
Post (share) content on social profiles on Facebook, Twitter, and Linkedin
Comply with Google Algorithm Settings and Updates
Digital marketing consultancy
Submit SEO optimized text for client approval
Install and Configure Yoast Premium
Text can be created in Bulgarian, English and Spanish
Provide process analysis and monthly monitoring reports
SEO Company Bulgaria
How our team can help with your SEO in Bulgaria?
The achievements of our SEO Company in Bulgaria are as remarkable as they are diverse: from working with small shops to dominating the local market, as well as working with global brands against fierce competition.
Our success comes from our diversity of skills: computer scientists, journalists, developers, photographers, and graphic designers provide our clients with many talents.
SEO Consulting Services in Bulgaria
We help you define your SEO goals and develop a realistic strategy with you.
You may have your own marketing teams that needs guidance and help, or you may need us to complete your SEO team and get the results you want.
We work both ways and will advise you on the best approach on a case by case basis.
Keyword and Market Research Bulgaria
Keyword research and market research help us design a powerfull SEO strategy and provide realistic estimates of the opportunities in your business area.
We do not make empty promises or evaluations that we cannot keep.
Technical SEO Audit Services Bulgaria
We are well-known in the SEO industry for our technical audit capabilities.
We provide audits to analyze your web site to ensure that search engines are able to effectively find, crawl and index your web pages for maximum visibility.
Onsite SEO Services Bulgaria
We analyze the structure, internal architecture, and other key elements of your website that are weighted within search engine algorithms to provide recommendations for improved relevance and keyword targeting alignment.
We advise you on all aspects of SEO, from site migration, to schemes, SEO Optimization pricing and more.
Link Building Service Bulgaria
It is often forgotten or not given the level of expertise and time that Link Building deserves, but links are the main signal used in the evaluation of which pages appear at the top of the Google Search Engine Results (SERPS).
Today, “building relationships” includes content marketing, press releases and information to get people talking about your brand.
Content Marketing Service Bulgaria
The backbone of any marketing campaign is compelling content, and our team of creators, including writers, designers and developers, help to popularize many businesses from social and mass media to industry-leading publications and blogs.
Humans pay attention to great and compelling stories. So, we create and distribute relevant and unique content to your target audience.
Our journalists graphic and video producers to craft content that is both interesting to your clients and to the search engines.
Our professional writers combine their excellent writing skills with the best SEO practices to make the content is SEO friendly. We ensure the keywords, title, topic, and page formatting are designed to keep your readers interested.
We create the following excellent quality content tailored to your client’s needs:
- BLOGS – We write SEO-optimized blogs to drive conversions
- WEBSITE CONTENT – We write SEO friendly 100% original website content
- EMAIL MARKETING – Personalized email newsletters
- SOCIAL MEDIA CONTENT – Engaging social media posts
- CASE STUDIES – Well-researched case studies
- VIDEO CONTENT – Interesting and result-oriented video content
Local SEO Sofia
How does Local SEO work in Sofia?
The simplest explanation for local SEO optimization in Sofia is to tell search engines what you offer and where you are based.
By organising your web site for a specific type of customer in a specific geographic area and encouraging major search engines, such as Google, to prioritize your content over your competitors and to place you high in search results.
Earning higher organic search rankings will not only increase your exposure to search, but will also transform your online reputation. You will be perceived as a reliable and respected business that is worthy of a front page position.
And as all views will be directed to your business, you will start generating more inquiries and accordingly more sales.
Then you can be sure that you made the right decisions for local SEO Sofia.
Why Do You Need Local SEO Optimization Sofia?
Local SEO is an absolute must for any business in Sofia that seeks a high return on investment from online marketing. With so many businesses and organizations vying for customer attention based in the city they are in, investing in local SEO is the only way you can really jump over your rivals and claim a bigger share of the local market.
Think about it. For example, if you need a plumber in Lozenets, do you spend hours reading the phone book, or are you directly looking for a dealer in your local area from your phone or computer?
If you need SEO services in Sofia, are you waiting for a promotional brochure to fall under your door or heading straight to Google?
80% of people use the Internet when they need to find a product or service
Surveys show that 80% of people use the Internet when they need to find a product or service from a local provider. It’s faster and easier for customers to use search engines to find what they need. So we can safely say that if you do not have a strong presence on Google, Bing and other commonly used search engines, you will struggle to generate exposure for your business and make those vital sales for you.
Without good local SEO and optimal SEO Optimization pricing, people searching for an online company with your local area skills will not be able to find you.
And the worst part is that other companies in your sector who are already investing in local SEO services will outperform yours and enjoy better results and sales!
Off-Page SEO Bulgaria
Off-page SEO refers to search optimization activities that take place outside of your website.
A large part of off page SEO is building backlink profile it also includes content marketing, listings,
Link Building Bulgaria
When link building in Bulgaria, these are the types of inbound links that you want:
- Links are from related websites
- Links are from high authority websites
- Links are from a multitude of domains
- Links are placed within the main content
- Links are ‘dofollow’
- Links are clicked on
Create a Strong Brand in Bulgaria
This is how Google suggests that you create a strong company brand
- Come Up With A Distinguishable Brand Name
- Claim Your Googel My Business Listing
- Create Business Profiles On Social Media,
- Get Citations From Key Business Directories In Your Market
- Use Consistent Branding In Your Marketing Materials
Create a Googele My Business (GMB) profile in Bulgaria
First, claim your listing by visiting the GMB page and stating your company’s name, its address, business category, and at least one form of contact.
Then you will be asked to verify your business.
Once you get access to your GMB dashboard, Google will offer you many additional ways to optimize your profile
Manage reviews in Bulgaria
Your success of your GMB listing in local search will heavily depend on the number of reviews you get from the users and your average score.
if you see a satisfied customer, ask them to visit your GMB listing and leave a review.
Monitor your reviews and try to neutralise bad reviews as quickly as possible.
Be Social in Bulgaria
Your company’s social profiles should be optimized much in the same way you optimize your website: be user-friendly, have the latest information and contact details, and be tied to a location, if applicable. A social profile is just another way for a user to find your website, and so it pays to make it look inviting.
SEO Audit Bulgaria
Usually, after receiving opinions from several companies and SEO audit Bulgaria pricing, you have to choose the most suitable one for you according to your impressions and budget, to perform SEO optimization on your website.
A cheap SEO campaign will not do well for good results.
The cheapest companies usually have the least experience and low quality services. They will not help small businesses in Bulgaria, they will just do poor SEO.
When asking the question: How much does SEO cost, you need to be aware that we are referring to the cost of SEO for “organic search engine optimization through SEO” to better understand the question.
SEO Prices: What Do They Affect?
- From your location
- From your goals
- How fast do you want to go in the ranking?
By looking at these three variables, we can help you estimate how much SEO optimization will cost for your business.
How much does SEO optimization cost in Bulgaria ?
One of the most common questions we get – especially from small business owners – is “how much does SEO cost?”
The SEO optimization process begins with an audit of the website, followed by, 85 percent of the time, a continuing SEO campaign.
Website audits are customized for individual businesses, so prices vary, but the typical range is lv 500 – lv 1,000 (audits for larger business websites can be significantly higher).
Prolonged SEO ranges from consulting to SEO “Do it for me”, where the Optimized team acts as an SEO department in your business (and does the business for a much smaller fraction of the cost of owning your own SEO team).
Prolonged SEO varies from lv 500 per month at the lower end to lv 2000 (or more) per month.
You may be wondering what the difference is between our website audit and the “free” SEO audits you get or offer from other SEO companies.
Like most things in life, you tend to get what you pay for.
As part of our sales process, Optimized offers free SEO analysis, but the level of detail is only a small fraction of what we find in our paid SEO audit. The typical free SEO analysis done by us takes about an hour.
A detailed paid SEO audit and individual business recommendations take at least 30 hours and some more.
Ongoing SEO Bulgaria
Some business owners in Bulgaria wonder why they should pay for ongoing SEO.
Changes that are recommended and occur during a detailed SEO audit fall into three categories:
- changes in the code and structure of the site
- changes in the content of the site
- changes outside the site
If you have internal staff capable of reflecting the recommended changes from the SEO audit of the website, you may not have to pay for ongoing SEO.
However, most companies lack the specialized resources and experience required to do so.
- Changes to the code and structure of the website may include:
Rename web site files and create 301 redirects for your old filenames
- Creating HTML and XML Sitemaps and uploading / checking Webmaster Tools sites
- Using special tools to improve the speed of your web site – one of the most important prerequisites for ranking
Website Content Optimization Bulgaria
Website content optimization typically involves:
Create pages for each destination service
- Creating geo-targeted content
- Revise titles, meta and title tags for each page
- Adding info and reference sections to the site
- Blogs and news
Off-site changes (may vary) include:
- Adding your site to the relevant directories
- Creating brand profiles on social media such as Instagram, Facebook, YouTube, LinkedIn, etc.
- Blog and articles for site visitors to specific industries
- Reaching partners, customers and suppliers to identify opportunities for cross-promotion
How Much Should You Invest in SEO in Bulgaria?
How much you need to invest in SEO can be determined by reviewing the core SEO audit and analysis data and comparing it with your competitors.
So, if all of your competitors are investing 1000 per month in content marketing, it will be difficult for you to compete at the same level they are when you have a budget of $ 500 per month. In this case, an alternative strategy is needed and we can help you understand what it is.
Our SEO consultants will never “sell” you for something that does not meet your needs or budget.
We will make candid recommendations based on analysis data so you can make the right decision.
Ecommerce SEO Bulgaria
The importance of ecommerce SEO Bulgaria should not be underestimated. SEO for ecommerce websites is something where many online stores are doing very badly and not exploiting the power of organic search marketing.
Ecommerce SEO Strategy
If you already have a website populated with 1000s of products, the Ecommerce SEO will seem like a huge task. To do this properly you will need an Ecommerce SEO strategy.
- Prioritize pages
- Have a structured approach:
- Study the competition:
Ecommerce SEO Keyword Research
Effective keyword research is the basis of an effective ecommerce SEO strategy. You will need a list of target keywords, to target the relevant audience who you want to convert into sales.
Here are two tools than can help you identify relevant product-related keywords:
- Amazon Suggestions
- Keyword Tool Dominator
Ecommerce Website Architecture
Your website architecture directly affects website’s performance. The top ecommerce platforms including WooCommerce, Shopify, or Magento all use optimized stacks that offer improved performance for ecommerce websites.
Product Category SEO
Product category pages are very important for ecommerce websites. Having properly optimized category pages can get you high rankings for keywords that can generate leads
Beside the homepage, the second most important pages of your eCommerce website site are the category pages.
Many smaller ecommerce websites are unable to rank for individual product pages, because the same products are available on larger websites, and the larger sites tend to rank in the first pages of the Google Search results. Another reason is that people do not use the individual product names but search for more general terms.
Optimize Ecommerce SEO for Voice
Voice search is becoming more and more popular. Focus on writing product descriptions that have a conversational tone. People generally prefer asking a question instead of typing it on search engines. For example:
Add Frequently Asked Questions (FAQs)
Add Frequently Asked Questions (FAQs) to your product pages as this allows you to take up a much bigger footprint in the Google Search Engine Results
Improve Website Load Page Speed
If your website does not load within three seconds then you will be losing customers. Also, Google uses website loading speed as one of its key ranking factors. Use a tool like GTMetrix to investigate and improve your ecommerce website speed rankings.
On-Page SEO for Ecommerce Websites
On-page SEO refers to the optimization of content and meta data on each page of the website. A key part of Ecommerce SEO are the Ecommerce Titles and Product Descriptions.
Display Rich Snippets with Product Review Schema on Google
Google’s rich snippets will help you to stand out on Google’s first result page,. The search engine picks up rich snippets for product reviews and ratings allowing you to enjoy more brand visibility.
You can get these rich snippets by implementing the Schema markup on your product pages. It is a unique code that provides a better understanding of the content on your page.
Add Blog Content to your eCommerce Store
Blog content is a great way to generate internal links throughout your site, and it allows you to convey informative, authoritative content on a regular basis to your consumers.
Use a strong call to action (CTA) in your blog posts to direct readers to different areas of your site, thereby improving your click-through rate and increasing your CRO.
Off-Page SEO for Ecommerce Websites
Off-page SEO for ecommerce stores includes partnerships, sponsorships, and affiliate programs, however, as well as link building and outreaching.
- Link Building and Announcements
SEO in Combination With PPC In Bulgaria
SEO focuses on earning rankings through content and optimization. PPC also works well in combination with SEO, because combining the two gives your business multiple opportunities to appear in search results. When people search for keywords related to your products or services, you want them to see your company in search results.
If you’re not yet ranking organically, PPC is a great way to reach your clients — and if you are already ranking organically, you have a chance to appear in two different spots on the results page.
And if you’re wondering if PPC ads are an effective way to generate traffic and conversions, the answer is yes. Out of all the results on the page, the top three paid spots receive 46 percent of the clicks. This indicates that almost half of searchers will click on PPC advertisements.
We like to combine PPC and SEO by using the results from your Google Ads campaigns to provide the exact keywords that you use in you SEO pages.
20 Year’s Experience Helping Hundreds of Clients Get Success on Google
We have been working with Google as long has they been in existence.
During this time, we have successfully improved the SEO Results of hundreds of clients.
We do not believe that aa short testimonial will convince you that we have done a great job. Instead, we give you the opportunity to discuss how we performed with similar customers all over the world.
Just ask for Google SEO Bulgaria referrals and we will provide them.
SEO Agency Bulgaria
Optimized is a full-service, digital agency that helps organisations achieve success online
We specialize in search engine optimization (SEO) by helping clients gain visibility, leads and customers through search discoverability SEO.
Optimized helps busineseses attract clients through search engines by optimizing websites and producing an inbound marketing strategy.
Being full-service allows Optimized to link together all aspects of digital marketing n in order to produce the best results.
Optimized will act as your strategic partner–helping clients attain leadership online in their industry.
SEO Optimization Bulgaria
When people are searching for SEO services in Bulgaria, they often use the search term SEO optimization Bulgaria, even in English rather than SEO Agency Bulgaria or SEO Company Bulgaria.
When searching in Cyrillic, CEO is often used instead so the search term could be CEO optimization Bulgaria.
When working with Optimized you will not have to worry about us using text that does not make sense in the English language. All our content is written firstly in English by a native English speaker from the UK, before being translated into Bulgarian by a native speaking Bulgarian SEO specialist.
WordPress SEO Bulgaria
Optimized are the number one agency for SEO WordPress websites in Bulgaria. We offer a free WordPress SEO Audit to everybody so that you can find out if your website needs SEO Optimisation in Bulgaria.
We are the experts in increasing traffic to WordPress websites with our high-quality SEO services.
Satisfaction Guaranteed. We guarantee that you will see traffic growth in the first three months, or your monthly SEO fee will be completely refunded.
Although WordPress is the most SEO friendly Content Managent System (CMS) you do not get to the top of Google search by just installing WordPress in Bulgaria. The appropriate content and structure must be added to your WordPress website before you will start to see any excellent SEO results in Bulgaria
Below are some features that are included in all WordPress SEO packages in Bulgaria
Technical SEO. We will set up your WordPress website with all the required functions like sitemaps and robots files to give your business maximum exposure on Google
Backlink Building. We will build high-quality and targeted backlinks to your WordPress website, which will give you much better rankings and a surge in visitors to your website
Keyword Research We will do extensive keyword research to find intent based keywords so that we can build the correct content
Content Creation. We will craft the best website content in Bulgaria and add it to your WordPress website in a structured format to give you’re the best SEO results
Google Search Console. We will setup, optimize and monitor your website presence in Google Search.
Reporting. We give you provide you with high-quality reporting of what is happening with your campaign like keyword performance, pages viewed and backlinks.
We have been growing WordPress websites since 2009. We are a team that has more than 50 years’ experience of ranking WordPress websites higher in search engines such as Google.
Optimized Bulgaria is committed to providing the highest quality WordPress SEO Bulgaria.
Wix SEO Service Bulgaria
Optimized have search engine optimised hundreds of websites from all over the world and we can help you for your Wix Website SEO.
Wix is unlike WordPress.org, since you have to pay Wix a monthly fee to host your website.
The advantage of Wix is that it is easier to set up than WordPress and you do not have to worry about updating Wix, the template or the plugins.
However, Wix provides less flexibility than WordPress and is not as easy as to get such good SEO results.
We offer a range of Wix SEO Services depending on your situation.
Local Wix SEO Bulgaria
When your aim is to target a city or local clients to your website in Bulgaria then our local Wix SEO service is the one for you. Our local Wix SEO service will gain local visibility on search engines and result in more visits to your business, in Sofia or other parts of Bulgaria, whether it is a store, clinic, restaurant, bar or any other type of business where customers visit.
Blog Wix SEO Bulgaria
If you are looking for frequent updates to your website, such as a blog, then we can create quality content and add it to your Wix website fully optimized for SEO with HTML tags, Keywords, Header titles and schema markup. Google requires a frequently updated website to give good search engine results.
Country WIX SEO Bulgaria
If you are looking to do business all over Bulgaria then we can create your website cornerstone content that has a SEO page for each of the topics that you provide a service for. These pages are often more than 1000 words long and will cover all the areas within a topic.
Global Wix SEO Bulgaria
When you want to get leads from all over the world in multiple languages then you need our Global Wix SEO Strategy. This strategy has different content in the same language ,e.g. English or Spanish for each of the countries that you are targeting.
Ecommerce Wix SEO Bulgaria
E-commerce Wix SEO is a tricky subject, especially if you have a lot of products or your products are sold by main different retailers in the same language. We have the know-how to SEO your Wix Ecommerce website.
Shopify SEO Agency Bulgaria
Optimized offer SEO Services for Shopify Stores in Bulgaria.
Shopify is a very convenient and easy way to set up your online store, but without SEO no-one will be able to find your products on Google search in Bulgaria,
We are experts at providing Shopify SEO services in Bulgaria that drive higher rankings, traffic and sales. Our eCommerce search marketing allows uses proven techniques and SEO strategies to increase website visitors and conversions.
Shopify SEO Services Bulgaria
We provide the following Shopify SEO Services:
- Shopify site review and optimization
- eCommerce keyword research
- Shopify speed optimization
- Ongoing content creation
- Internal and external link building
- Sales conversion optimization
- URL optimization
- Monthly SEO reports
Shopify SEO Pages Bulgaria
Shopify SEO requires the following ‘themes’ to be set up products, collections, other pages, and blogs:
- Is-crawlable. (the page is not meta robots no-index)
- Meta description
- Valid hreflang
- Valid canonical tag
- The page include a title
- The image elements have alt text
- The structured data is valid
- Mobile friendly with click targets too small or too close
Shopify SEO FAQ
How much do Shopify SEO services cost in Bulgaria?
The cost the Shopify SEO depends on what keywords you are targeting and how well you currently rank.
It also depends on whether you are looking to rank your Shopify store nationally or internationally
How do I find a reputable Shopify SEO company in Bulgaria?
The main indication of a good Shopify SEO company is how well they rank on Google for terms such as “Shopify SEO company Bulgaria” or “Shopify SEO service Bulgaria”.
Also, make sure that your SEO agency is located in the Bulgaria and does not outsource their work to other agencies or countries.
When you are looking for a Shopify digital marketing agency in Bulgaria remember that poor SEO can lead to major website problems, and how important it is to work with an Shopify SEO agency that understands how valuable your website search rankings are.
SEO Language and Location
We provide SEO services in many languages including Bulgarian, English, French, Italian and Spanish providing Google first page results in the language that you clients use to search. The language a user searches in, alongside their country, is an important factor around which search engine algorithms rank and display content.
Search engine algorithms now personalize search results based on a person’s specific location in Bulgaria. This might be their city and district, such as Sofia and Boyana, state, or something more specific, such as the street a person is currently walking down. Locale is yet another factor considered by search algorithms as they crawl for content relevant to people searching from specific locales.
Keyword Indentification Bulgaria
What is a target keyword?
The target keyword or keyphrase is the search term that you want a page or post to rank for most. When people search for that phrase, they should find you.
But randomly adding content to your site is not especially useful. You must craft a keyword strategy and based on that strategy you should create high-quality content your audience is looking for. When you write those articles, it is important to optimize them for the keyphrases you are aiming at.
How to choose a target keyphrase:
- Find a target keyword people search for. The shorter the target keyword the stronger will be the competition
- Research the search volume
- Google your keyphrase to find out the competition
Tools like Yoast will help you SEO Bulgaria for the target keywords but do not be totally over-reliant on the tool. Use some common sense as well.
Use an XML Sitemap for Improved SEO
An XML sitemap is method that can lead to faster indexing and higher rankings on Google in Bulgaria.
What is an XML Sitemap
An XML sitemap is a file that lists all important pages of your website that search engine crawlers should know about.
The search engines can still find your pages, posts and products without an XML sitemap by crawling your website, but having a sitemap makes put you in control and gives you the opportunity to let Google about pages and parts of your website that may not be picked up on the website crawl
It is possible tp submit a sitemap for posts, images, and videos.
When Is A Sitemap Important?
- For websites with many pages, a sitemap helps search engines discover pages that are new or recently updated
- For websites that do not have a good internal linking structure, a sitemap gives the search engines the information it needs to index your website pages.
- For new websites that do not have many incoming links, a sitemap will let Google know that you exist
- You can exclude pages that have duplicate content ‘thin content’ as in SEO quality comes before quantity.
YouTube SEO Service Bulgaria
YouTube is the world’s second-largest search engine after Google, (YouTube is owned by Google) and offers your company access to a massive audience of potential clients. Optimizing your videos for search engine optimization (SEO) on YouTube is critical to putting your videos at the top of the Google Video search engine results
If you are uploading videos onto YouTube without any results, our YouTube optimisation service will help your business (and its channel) earn more views, likes, comments, subscribers, as well as build brand awareness, increase website traffic, and generate online sales and leads.
Your target keywords should appear in places in video titles, video tags, and video descriptions. Optimizing your videos with your target keywords will help you climb the YouTube video search engine results.
The thumbnail of your YouTube video has a big impact on the click-through rate (CTR) as it must be both engaging and encouraging.
We will provide video thumbnail optimization as part of 0ur YouTube SEO service to encourage clicks and views.
Mobile SEO Bulgaria
Mobile SEO in Bulgaria is SEO specific for mobile devices as more than 60% of Google searches are now performed on smartphones and tablets
This is the reason that Google created the mobile-first index and started to index the mobile friendly version of a website instead of the desktop version in the search engine rankings.
For Mobile SEO in Bulgaria, you need to make sure that:
- Your website is mobile friendly. Do this be running the Google mobile friendly test
- Your website loads in less than two seconds on mobile devices
- Your website is easy to use on mobile and has a ‘hamburger menu’ for ease of navigation
- Your website does not have obtrusive banners or popups which block the content
- Your websites uses HTML5 for video embedding on all animations to improve usability
Mobile Website Design
The design of your mobile website can have two types of design:
Separate URLs where you have different URLs for your website to display your content on different mobile devices. There will be different HTML code for each screen size. A common URL contains m.
Responsive Web Design has the same HTML code and content for each URL and the display will change to fit each screen size.
Online Reputation Management (ORM) SEO Bulgaria
Sometimes your name is unfairly tarnished and incorrect news is found on the search engine results.
It is often exceedingly difficult to remove these unfair listings, so the only way to stop them appearing on the first page of Google is to push them down to the second page.
SEO is far from the only part of ORM in Bulgaria, but the creation of content is a major part of an ORM Strategy.
Often the objective of ORM is to push bad news from the first page of the Google search results. Depending on the current position of the bad news, we will have to place good information above the bad article(s) to achieve success.
One of the major indicators of how long ORM SEO in Bulgaria will take is the quality of the websites that the bad news appears on. Often the bad news is displayed on government or news sites which have a high domain ranking and are hard to displace. We will have to create SEO content on similarly high domain ranking websites to put the good news above the bad.
Note that we will need your help in creating the articles from you and we will need collateral such as images and videos to build the content.
Content types may include:
- Blog posts
- Social posts
- Outreach to bloggers and journalists
- External articles
- Press releases
Measuring SEO Results With Analytics in Bulgaria
One of the most difficult things to do is measure the real result of an SEO campaign in Bulgaria. People use common SEO metrics, like keyword rankings and organic website traffic but these are not the real success indicators.
You need to investigate the analytics further to identify outcomes that impact the bottom line. For example,
- Are you bringing relevant traffic to your site?
- Are you converting on that website traffic, driving behaviour like form fills, demo requests and purchases?
It is the success of the campaign that matters not the vanity metrics.
Analytics You Can Use to Measure SEO Results
There are many ways to use analytics to measure the SEO results that drives profits and not clicks.
These methods focus on the data your SEO efforts are already generating, bringing you actionable insights that help evaluate the quality of your SEO program, while also identifying opportunities for improvement.
Audit Your Current Website SEO
Here are some important KPIs to include in your SEO Audit
- Page and post Indexing
- Site Speed and Performance
- Organic Keywords
Compare all these benchmarks against your top 3-5 competitors and document in the audit
Look at the Website the Heat Map
Which parts of your webpages are getting the most attention from organic website visitors?
- Where people are clicking
- Scrolling behaviour
- Click maps from page to page
- Where people are hovering
- Specific user reports
Scope and Optimise the Conversion Funnel
It is no use just getting visitors to your website, when they are there you need them to take some action.
We use tools like Google Analytics to set up tracking to measure conversion goals such as purchases, email signups, button clicks, content downloads and other website actions. You need to record the conversion rate for specific pages, as well as weekly and monthly goal completion data.
Technical SEO Bulgaria
Technical SEO are the technical parameters that affect the visibility of a website in search engines.
The major objective of technical SEO is to ensure that the search engine crawlers can crawl and index a website without any problems.
The most important technical SEO guidelines are:
- Check and optimize your robots.txt to make sure that search engines can correctly access your website.
- Add and verify your website with Google Search Console and specify your preferred domain.
- Use the COVERAGE report to find and fix crawl errors.
- Create an XML Sitemap and submit to all major search engines.
- Optimize your site structure and URL structure by using HTTPS, breadcrumbs, SEO friendly URLs and internal links
- Follow SEO Friendly web design
- Build websites that load fast on both desktop and mobile devices. This can include choosing minimalist templates, optimising photos, and limiting redirects
- Design your website to be Mobile Friendly as having a mobile friendly website increases your chance of SEO success
- Your website architecture
If you are unsure if your website has the above attributes request a technical SEO audit
This will provide an in-depth analysis of your website’s current search engine friendliness. This will include:
- Accessibility and Indexing
- Site Architecture
- Semantic Markup
- International and Local SEO
A website with good technical SEO in Bulgaria will lead to:
- A strong technical foundation for your website
- An intuitive and conversion-friendly user experience
- Better search engine rankings
- More traffic, leads and sales